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Friday 23 December, 2011

Air Force One 25th Global Market

by Administrator |

I think, if go back to 2003, we do the best one of the events is that we continue to focus on consumer with China closely associated with the work, through their eyes tell their story of Nike sports, in their own ways to consumers spread Air Force 1 Classic Low, this very help the company's sales growth, also let us feel very proud.

Chinese consumers are very friendly, incredible positive feedback, we continue to gain insight into innovative and excited. As we have introduced called it "with" new process and its insights from the Chinese basketball player is required and look forward to product design. China will be the future Nike brand is very large and important part of it. Must statement, no matter whether competitors copy of Nike Air Force One Low commercial mode, I don't want to comment on this. Compared with how to consider the Chinese market and we consumers from the growth opportunities, competitive performance is not important.

To us, our business model has let's rapid growth, very fast, we are convinced that this model will achieve our forecast in June 2011 to the Numbers. In fiscal 2015, before the group as a whole year Nike revenue will reach $28 billion to $30 billion.It is this business model, let us very sensitive and quick to respond to the needs of the consumers. I think, to Nike speaking, this model works, no matter in China, the United States, Air Force One 25th global market, we will constantly using this model.

News for Thursday 22 December, 2011